meebo ads in action
A slideshow overview of ads in Meebo
meebo is the web's live communication platform
Meebo provides groundbreaking ad programs built around the premise of engagement and sharing, leveraging the power of the social communications network.
A different approach
Other social media sites have been unable to deliver an enjoyable user experience with branded content. Their programs create clutter, ad blindness, and low interaction rates. Our approach is different. With an intent focus on design quality, we are leveraging the unique social infrastructure on which our product is built.
Meebo MediaBar
Integrates seamlessly into the desktop and expands on user initiation to stream rich media
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SparkAds
Premium placement where users are already talking to each other and engaging with your message
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About Meebo and its Users
- 3+ million logins per day
- 2.5 hours per average session at meebo.com
- 60 buddies average per user
- Median age of 21
- 30 million unique monthly users across Meebo properties
- Conversation-driven environment is perfect for viral campaigns
- Moderation features and profanity filters across all properties make Meebo the safest place for IM on the Web
Meebo Advertising Features
- All formats can be shared by users with their friends
- Reporting analysis to show brand use and sharing
- Simple integration with existing rich media and IAB standard creative assets
- Premium ad placement alongside content links users share every day
- Live communication environment triggers real-time conversations about brands
Contact
For more information, contact the Meebo ad sales team: ads@meebo.com
meebo ads in action
Meebo's approach to advertising is based on four pillars.
Users must find personal, professional, or topical relevance in our ads.
Appealing and non-intrusive, ads appear first as an invitation to engage with the message.
If a user chooses to view an ad, we must deliver a rich experience with stunning visuals and content that will leave the user wanting more.
By leaning into our greatest strength—access to a user's true social graph—we are able to make the process of sharing content easy.
Users see MediaBar Ads as soon as they sign into Meebo.
The leaderboard can be hidden, while a text leave-behind on the taskbar
reminds users of the ad.
The ad can be opened again later.
The MediaBar displays rich media within an expansive 900px x 400px canvas.
Branded Buddy Icons allow users to embrace a brand and integrate it
into their own identity.
Users' friends from all of their networks will see the Buddy Icons.
Wallpaper functionality lets users change their background to feature branded content.
Wallpaper functionality lets users change their background to feature branded content.
Users continue to see the branded wallpaper, even after the ad campaign has ended.
Users can share content with anyone on their buddy list directly from the ad experience.
Share functionality is also available from the IM window.
Recently viewed links are added to the share menu automatically.
Sharing is seamless and relevant, allowing your brand to become part of the conversation.
Sharing is seamless and relevant, allowing your brand to become part of the conversation.
Sharing is seamless and relevant, allowing your brand to become part of the conversation.
Sharing is seamless and relevant, allowing your brand to become part of the conversation.
Outside meebo.com, users who share common interests congregate in Meebo Rooms.
SparkAds in Meebo Rooms integrate messaging into the dialogue carousel.
SparkAds can be served in Meebo Rooms across the Web, where millions of users meet to discuss thousands of different topics.
SparkAds can be served in Meebo Rooms across the Web, where millions of users meet to discuss thousands of different topics.
Users can access a rich media experience that launches within the conversation window.
Users can access a rich media experience that launches within the conversation window.
The rich media Flash player brings your content right to the center of attention.
